Intro — Pattern Interrupt
“Hey, my name's your name. I'm out here doing something a little different, so I'll cut to the chase.”
Who We Are — Third-Party Reference
“I'm with TrueNorth Home Solutions. Your neighbor neighbor over on street called us in off Angi's List — she had water coming through her roof during that big storm last week.”
Why I'm at Your Door
“When we're out here, we like to introduce ourselves to the neighbors. We're going to be working down there for a bit, and while we've got our trucks and ladders in the area, we offer complimentary roof inspections. These roofs are right around roof age years old, and most folks haven't had eyes on theirs in a while.”
Qualifying Question
“How long have you owned your home?”
The Close — Assumptive
“Perfect. All we do is hop up on the roof, take a bunch of pictures, and when we're done we walk you through what we found and put together a report for you. That sounds fair, right?”